The Recreation Vehicle Dealers Association (RVDA) will honor RV brands built by 15 manufacturers with its Quality Circle Award in Louisville, Ky., on Nov. 28, just prior to the opening of the National RV Trade Show.
According to a press release, the selected brands/manufacturers/product categories received at least 15 dealer responses and scored 4.25 or above on a 5-point scale in overall dealer satisfaction in the association's 23rd Annual Dealer Satisfaction Index (DSI) survey.
"The DSI Quality Circle Award recognizes the high level of success these manufacturers have had in working with their dealer business partners," said RVDA Chairman Darrel Friesen of All Seasons RV Center in Yuba City, Calif. "Their commitment to continuously improving products and services ultimately helps dealers serve customers better and preserves our industry's share of consumers' discretionary dollars."
RVDA will present the recognition awards at the Crowne Plaza Hotel in Louisville on Nov. 28, at 5 p.m., followed by the RVDA Dealer Reception.
The towable RV manufacturers/brands receiving awards are (in alphabetical order by manufacturer): Airstream Inc.; Coachmen RV (Apex Travel Trailers, Brookstone/Chaparral fifth-wheels and Freedom Express travel trailers), DRV(Mobile Suites, Elite Suites/Full House), Forest River Inc. (XLR); Grand Design RV (Imagine, Momentum, Reflection, Solitude); Gulf Stream Coach Inc. (Vintage Cruiser/Vista Cruiser); Heartland Recreational Vehicles LLC (North Trail/Wilderness); Keystone RV Co. (Fuzion/Impact, Montana/High Country, Springdale/Summerland/Residence); K.Z. Inc. (Durango/Durango Gold/Venom, Spree/Spree Connect/Spree Escape/MXT/Vision); Lance Campers Manufacturing Corp. (travel trailers/toy haulers, truck campers), and Venture RV (SportTrek/Sonic).
The motorized RV manufacturers/product categories receiving awards are (in alphabetical order): Airstream; Leisure Travel Vans/Triple E; Newmar Corp.; Pleasure-Way, and Tiffin Motorhomes Inc.
When rating their brands/manufacturers, RVDA asks dealers to express, confidentially, their level of satisfaction on four core issues:
The 23rd Annual DSI survey was conducted between August and October. RVDA reported that 481 responded to the survey this year and provided 2,755 brand ratings, an average of almost six per dealer. A summary of the DSI survey aggregate results will appear in the December issue of RV Executive Today.
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